# 605 - Creating Alter Egos with Todd Herman

Subscribe to the new Something's Burning podcast page  Apple Podcasts: https://podcasts.apple.com/us/podcast/somethings-burning/id1702241962  Spotify: https://open.spotify.com/show/37IbtDi4z3z6HRtnbAi25Z?si=72718abc47344336 My wife and I sit down with author and performance coach, Todd Herman. We talk about coaching Kobe, creating The Black Mamba, rituals, alter egos, execution mode, discipline, and much more!  Get Todd’s Book “The Alter Ego Effect” here: https://amzn.to/3TE0Gh7 https://bookshop.org/a/97615/9780062838636 https://toddherman.me Follow Todd https://www.youtube.com/user/toddherman1 https://www.instagram.com/todd_herman This episode is brought to you by BetterHelp. Get 10% off your first month with the discount code “BERT”. Get started today at http://www.betterhelp.com/bert  This episode is also brought to you by Groove Life. Head to http://www.GrooveLife.com/BERT20 for 20% off ALL Groove Life products!  SUBSCRIBE so you never miss a video https://bit.ly/3DC1ICg  For all TOUR DATES: http://www.bertbertbert.com  For Fully Loaded: https://fullyloadedfestival.com/  Get your tickets for the TOPS OFF WORLD TOUR at bertbertbert.com Sign up for the FULLY LOADED AT SEA waitlist at fullyloadedatsea.com  For Something's Burning: https://bertyboyproductions.com/somethings-burning-season-1 For Merch: https://store.bertbertbert.com/  Follow Me! X: http://www.Twitter.com/bertkreischer  Facebook: http://www.Facebook.com/BertKreischer  Instagram: http://www.Instagram.com/bertkreischer  YouTube: http://www.YouTube.com/user/Akreischer  TikTok: http://www.TikTok.com/@bertkreischer  Text Me: https://my.community.com/bertkreischer  Learn more about your ad choices. Visit megaphone.fm/adchoices