#61 - Best in snow: The UK’s top Christmas ads 2023

Kim Malcolm, Director, Product Marketing and Head of Advertising at Zappi, talks through the brands that made this year’s list of top retail Christmas ads in the UK based on her research, the themes seen across them, what made them resonate so well with consumers and why it’s such a critical time of year for brands. Want more? Get our full analysis of this year's top Christmas ads here. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.