615: Building a Product-Based Business that Can Survive Any Season

Where are my product-based business owners at? I know the community of makers and creators listening to this show is a mighty one, so I am thrilled to welcome two expert voices in the product-based space to speak to the unique challenges and opportunities that come with launching and growing a business around a physical product.  Jacqueline Snyder and Minna Khounlo-Sithep are the combined force behind The Product Boss Podcast. Together their goal is to change the landscape of product entrepreneurship and help product-based entrepreneurs grow and scale their businesses in an ever-changing landscape.  In this conversation, Jacqueline and Minna are sharing their insider tips for leveraging the product-based space, how to prepare for business seasons (like big retail holidays), their philosophy for discounting and sales, and advice for getting the most out of your email marketing efforts. Ready for this chat with the Product Boss ladies themselves? GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: jennakutcherblog.com/productboss