#62 Kennis in de Verswereld: Een alternatief aanbieden – maak van nee een verkoopkans

from Passie in de Verswereld · host Frans van Erkel

"Nee verkopen" is vaak een gemiste kans. In deze aflevering van Kennis in de Verswereld gaat Frans van Erkel in gesprek met Milou Driesse van Winkelmanagement over het aanbieden van alternatieven wanneer een product niet beschikbaar is. Je hoort: Waarom de 30 populairste producten altijd op voorraad zouden moeten zijn. Waarom "nee verkopen" omzet én klanttevredenheid kost. Hoe je op de juiste manier een alternatief aanbiedt. Welke woorden je beter kunt vermijden en welke juist helpen in het gesprek. Waarom open vragen essentieel zijn bij het achterhalen van de klantbehoefte. Hoe productkennis medewerkers helpt om betere alternatieven aan te bieden. Waarom goede communicatie binnen het team onmisbaar is. Een goed alternatief aanbieden begint niet bij het product, maar bij het begrijpen van de klantvraag. Praktisch, herkenbaar en direct toepasbaar voor iedere ondernemer in de Versbranche. Luister mee en ontdek hoe je van een gemiste verkoop een tevreden klant maakt. www.vanerkelreclame.nl https://www.instagram.com/passieindeverswereld_podcast/ https://www.instagram.com/vanerkelreclame/

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This episode was published on June 18, 2026.

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