EPISODE · May 14, 2020 · 21 MIN
#62 - PASCAL BLUM - CEO UNU
from SPEAK LIKE A CEO
unu is trying to reinvent urban mobility and improve the quality of life for city-dwellers. With a communications strategy based on emotional appeal, unu is already setting itself apart from the rest of the mobility industry. At the helm, CEO Pascal Blum has developed a company culture in line with this ethos. Talking to Oliver Aust and Lena Carlson about the need to grow as a leader and motivating your team with clear communications, this episode is a guide to emerging from tough times even stronger.
What this episode covers
unu is trying to reinvent urban mobility and improve the quality of life for city-dwellers. With a communications strategy based on emotional appeal, unu is already setting itself apart from the rest of the mobility industry. At the helm, CEO Pascal Blum has developed a company culture in line with this ethos. Talking to Oliver Aust and Lena Carlson about the need to grow as a leader and motivating your team with clear communications, this episode is a guide to emerging from tough times even stronger.
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#62 - PASCAL BLUM - CEO UNU
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