622 Accounting Firms: Watch This Before Selling Advisory [What The Industry Isn’t Saying About The Future]

🚀 Get smarter faster by learning with other firm owners: https://www.rlz.io/📩 Want a simple way to keep up with accounting firm and AI? I break it down every week in my newsletter: https://www.jasononfirms.com/newsletter☎️ Leave me a voicemail at (1)516-980-4968!📧 Email me! [email protected] this episode, I explain why I think advisory is often positioned the wrong way inside accounting firms and share five common traps that stop firms from building higher value services. I also cover Claude Fable returning to Claude, what its new pricing means, how I’d build a bookkeeping practice from scratch today, AI powered bookkeeping and review workflows, choosing practice management software, meeting transcript tools, Copilot versus Claude, training the next generation of accountants, and whether Intuit is falling behind.🔥 Here’s that Roast-My-Firm intake form: https://airtable.com/appZ7dtNz3oaTWWZT/shrybn5166E9t12ag📚 A curated list of the apps I actually use and recommend: https://www.jasononfirms.com/apps💰 Today's SponsorsFinancial Cents: Book a demo here: https://hubs.li/Q03PYVrp0 and use code Jason10 to receive 10% off the Team or Scale annual plan for firms with 2+ users.Soraban: https://www.soraban.com/MakersHub: https://makershub.com/get-started?utm_source=podcast&utm_medium=partner&utm_campaign=jasonstaatsCanopy: getcanopy.com/jason Schedule a demo to see for yourself, and receive a $75 gift card after your demoKarbon: https://karbonhq.com/?utm_source=podcast&utm_campaign=jason-staatsVerito: https://verito.com/jason?utm_campaign=42071442-Jason&utm_source=Podcast&utm_medium=Podcast&utm_content=show-notes// Chapters:00:00 - Is Advisory Really the Future?01:43 - The Advisory Hype Problem04:05 - Trap #1: Imposter Syndrome09:31 - Trap #2: Giving Premium Work Away16:10 - Trap #3: Death by Deadlines19:07 - Trap #4: Selling Favors Instead of Products22:25 - Trap #5: Sell Outcomes, Not Coaching28:43 - Claude Fable Is Back38:31 - Mailbag38:58 - Best AI Meeting Transcript Tools41:44 - Which Accounting Ledger Would I Choose Today?44:10 - How Do You Avoid Buying the Wrong Software?49:58 - Do You Actually Use All These AI Tools?52:08 - Should Firms Standardize on Microsoft Copilot?53:43 - How Good Is AI at Reviewing Tax Returns?55:03 - Do File Naming Conventions Really Matter?56:39 - Will AI Create an Accounting Knowledge Gap?01:00:20 - Can Claude Help When Intuit Breaks?🗣️ Continue the discussion on social!X https://twitter.com/jasononfirmsLinkedIn https://www.linkedin.com/in/jstaats/YouTube https://www.youtube.com/@jasoncpa