63. Celine Teoh on customer retention

Our guest today is my good friend, Umbrex member Celine Teoh an independent strategy and marketing consultant in the Bay Area whose functional specialties include data-driven marketing strategy and execution, strategic planning and business planning. On this episode, we discuss steps firms can take to improve customer retention. We also discuss the benefits you can derive from journaling – in terms of productivity, creativity, happiness, and centeredness.  Celine has been journaling actively for years, across several different styles, and I've been working to put her suggestions into practice.