#63 - Inside Mass Media Marketing for PI Firms with Trudy Emlaw

In this episode of Sharp Strategy, Sweet Success, I sit down with Trudy Emlaw, a fellow Chief Marketing Officer, to talk about how traditional media, digital content, and brand strategy all come together to drive serious results. Trudy shares lessons from managing multi-million dollar budgets, collaborating with creative agencies, and leading marketing through massive growth. Whether you’re a CMO, marketing manager, or law firm owner, this one’s packed with real tactics and takeaways you can use. Tune in to learn strategies for smarter media buying, building a brand that stands out in any market, and how to blend traditional and digital tactics for sustainable, long-term growth. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe