EPISODE · Mar 12, 2009 · 11 MIN
64-Alumni Events
from Clintcast · host Clint Maun
A great technique for retaining your customers, or better still, having them spread the word about your products/services (recruiting new customers) is the use of Alumni Events. These opportunities to celebrate successes also provide a chance to capture further customer loyalty, survey info and feedback and morale boosting (for you and your staff, as well as them). It also provides a gauge by which you can measure your current customer satisfaction effectiveness.
What this episode covers
A great technique for retaining your customers, or better still, having them spread the word about your products/services (recruiting new customers) is the use of Alumni Events. These opportunities to celebrate successes also provide a chance to capture further customer loyalty, survey info and feedback and morale boosting (for you and your staff, as well as them). It also provides a gauge by which you can measure your current customer satisfaction effectiveness.
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64-Alumni Events
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