#65: Be Better - Reporting Part 1 - A Reporting Framework To Always Be Optimising

We’re getting into the details of Be Better this week.We’re starting with an important one to get right and continue to improve over time: Reporting.If you’re wondering how to improve your reporting, or maybe feel like your marketing function is a little siloed within the business, then this and the following episode will help you!We talk about how to approach optimising reporting and what to do specifically, now that your reporting has foundations and need to keep up with a growing business.Links To Resources Mentioned:Episode 27Episode 44You can find more helpful content and resources at theb2bplaybook.com. Sign up to our newsletter for the latest news and summary of the best content.If you enjoy the podcast. Would you kindly consider leaving a short review? It takes only a minute and helps make a big difference in getting those amazing guests! We also love getting your insights by reading the reviews!