#65: Oren John — The Internet's Creative Director

Oren John is a brand marketing guru, an creator of consumer brand strategy newsletter HYPER (00:00) What makes a brand luxury? (08:04) "You can't just start a luxury brand" (13:21) Starting a "luxury newsletter" (22:10) Cracking the livestream code (should I start livestreaming?) (38:36) Is Burberry going down? (42:07) Should Burberry sponsors Lex Fridman? Jason Levin⁠⁠⁠ is a viral marketer and Head of Growth at Product Hunt. Read Jason's ⁠⁠weekly advice column on organic social media growth for startups⁠⁠. Follow Jason on ⁠⁠Twitter⁠⁠. Follow Oren on ⁠Twitter⁠ Subscribe to Jason on ⁠⁠YouTube⁠⁠. Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.