65: The Unforeseen Benefits of Podcasting with Dr. Zoe Shaw

"Things just started happening for my brand that weren't happening before I had the podcast." Dr. Zoe Shaw is a licensed psychotherapist, motivational speaker, podcast host, and life coach. After 15 years in traditional psychotherapy practice, Dr. Zoe jumped off the couch and now helps women using a different modality with a mix of virtual therapy, coaching services and programs designed specifically for women trying to have it all, who sometimes struggle in the superwoman game. In this episode, Dr. Zoe discusses how she became an "accidental podcaster," how her podcast has led to incredible opportunities such as being interviewed for Oprah Winfrey's website, how her podcast has helped grow the life-coaching part of her business, the exact process for how she takes her audience from listeners to clients, how she uses Instagram to drive people to her podcast and vice versa, what she would do differently if she could start her podcast all over again, and more!   To learn more about Dr. Zoe Shaw and the resources mentioned in this episode, visit the show notes.   Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)