657: The Art of Earned Media Coverage: Insights from a PR Veteran

from The Business Storytelling Podcast · host Trappe Digital LLC

Amanda Proscia, author of "PR Confidential" and COO and Founder of Lightspeed PR/Marketing joins me to discuss earned media. In Episode 657 of "The Business Storytelling Show," we discuss: What is earned media? Isn't it just news coverage, basically? Why is earned media so credible, as mentioned in the book? How to get earned media coverage Join us and grab a copy of Amanda's book here: https://amzn.to/3VlHLbI

Episode metadata supplied by the publisher feed · Published Mar 27, 2024

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657: The Art of Earned Media Coverage: Insights from a PR Veteran

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