#66 How to do Real Estate Marketing in 2020 | Branding vs Sales

https://www.hallocasa.com the international real estate marketplace Stories, ebooks and content for various countries on http://blog.hallocasa.com  https://youtu.be/O_NegjahVTo This time, I talked to Christopher Thompson from London, United Kingdom.  Christopher has an extensive background in Sales and Marketing, which spans across a number of Industries including Property & Lead Generation. He is highly ambitious and at the age of 20 had already opened up and ran a successful Recruitment Company alongside a CV and Interview advice consultancy. 0:00 Introduction 1:50 Christopher´s early carreer 3:15 A place in the sun 4:10 Lead Galaxy 4:30 The DNA of property listing portal marketing 10:30 Due Diligence each real estate agent shall conduct when choosing a real estate listing portal 13:18 International Portals and when using them 15:00 Investment purpose vs Holiday purpose real estate  17:05 Internet Presence every real estate agents needs 22:00 Global Real Estate Networks and Memberships and Certifications 23:30 MLS system in the UK 25:00 Service Offerings of PPM 27:30 The drawbacks of marketing on Instagram for real estate agents 29:20 Marketing Real Estate Listings on TikTok 31:20 Branding vs Sales 34:20 Packages which PPM offers 37:25 The importance of XML feeds for real estate agents and brokerages 40:00 Property Share Network 42:20 Referral Marketing Networks in Real Estate and its challenges and opportunities 45:00 B2B transactions between real estate agents both locally and internationally 48:15 B2B collaboration between agents in  London and commission 51:00 Real estate Investments in  the UK and being a favorable destination for real estate investors 52:46 Real estate landscape in the UK among the Coronavirus and the outlook for the coming months 59:30 Contact Details 1:00:00 Advice by Christopher You can reach out to Christopher via following means: [email protected] [email protected] I hope you liked the interview! Best regards,  Michael