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EPISODE · Mar 3, 2026 · 1H 1M

667 | Simple Sales Scripts That Change Everything

from The Chris LoCurto Show · host Chris LoCurto

Most salespeople don’t struggle because they lack effort—they struggle because they don’t know how to guide a sales conversation. In this episode, Chris and Joel Fortner walk through simple sales scripts that change everything, including how to frame a call with calm confidence, replace weak language with authority-building phrases, handle objections without being pushy, and use five key questions that create clarity and trust.This is what you’ll learn:The Core Problem in Most Sales Conversations (00:03:32)How to Frame a Sales Conversation at the Beginning (00:14:58)Words That Build Authority (and Words That Hurt It) (00:22:32)Responding to Common Objections (00:28:32)How to Sound Like a Trusted Authority (00:37:55)The Top 5 Questions Every Salesperson Should Ask (00:47:03)Why Scripts Actually Create Freedom (00:53:51)Persuasive-Servant Selling Program (01:00:09)Want to learn more about Persuasive-Servant Selling? Go to chrislocurto.com/servantsales.

Episode metadata supplied by the publisher feed · Published Mar 3, 2026

What this episode covers

Most salespeople don’t struggle because they lack effort—they struggle because they don’t know how to guide a sales conversation. In this episode, Chris and Joel Fortner walk through simple sales scripts that change everything, including how to frame a call with calm confidence, replace weak language with authority-building phrases, handle objections without being pushy, and use five key questions that create clarity and trust.This is what you’ll learn:The Core Problem in Most Sales Conversations (00:03:32)How to Frame a Sales Conversation at the Beginning (00:14:58)Words That Build Authority (and Words That Hurt It) (00:22:32)Responding to Common Objections (00:28:32)How to Sound Like a Trusted Authority (00:37:55)The Top 5 Questions Every Salesperson Should Ask (00:47:03)Why Scripts Actually Create Freedom (00:53:51)Persuasive-Servant Selling Program (01:00:09)Want to learn more about Persuasive-Servant Selling? Go to chrislocurto.com/servantsales.

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This episode was published on March 3, 2026.

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Most salespeople don’t struggle because they lack effort—they struggle because they don’t know how to guide a sales conversation. In this episode, Chris and Joel Fortner walk through simple sales scripts that change everything, including how to...

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