67. Cadillac Ranch

  The Cadillac Ranch is one of the most popular stops along Route 66, and on this very special episode, host Anthony Arno speaks with the only surviving who created the art installation.  At 81 years old, Chip not only talks about establishing Ant Farm, the creative group behind the Cadillac Ranch, but two other "unimaginable" projects that honor the automobile. Join Anthony as he talks with Chip about Pivoting away from a traditional career as an architect How Ant Farm was established and the origin behind the name Finding and burying 10 classic Cadillacs in Texas The intention was never to allow visitors defact the cars with grafitti Working with Amarillo businessman Stanly Marsh, who financed the project Bruch Springsteen sings about The Cadillac Ranch Quietly relocating the ranch down the road 23 years later Modifications to cars that were burried at the Cadillac Ranch Preserving the Cadillac Ranch Special anniversary celebrations The secret behind the Cadillac Ranch MEDIA BURN Creating a "spectacle" was the goal Evil Knieval meets a lunar launch with a JFK impersonator Secretly renting the parking lot of the Cow Palace Setting 100 TV's on fire- you only get one chance   GM TRAINING VIDEO 1950'S GM training video for sales force Widely accepted for something so basic from decades earlier Public performance at Whitney Museum Chip played the rold of customer Age of Youtube culture What would be done differently? What happened to Ant Farm movement? Ant Farm fire Chip's public Persona and recognition today EALI & Columbia University Ant Farm Archives