PodParley PodParley
PodParley
67. Evite CMO shares how the brand expanded their customer base

EPISODE · Jul 13, 2023 · 35 MIN

67. Evite CMO shares how the brand expanded their customer base

from Frictionless Growth Marketing · host Sonia Thompson | Inclusive Growth & Customer Experience Strategist

In this episode you’re going to hear about how Evite, a company that touches over 100 million people in the US each year — has embraced expanding the way they thought about who had the problem their brand solves, particularly as it relates to the parenthood journey, and how that’s allowed them to serve more people. Get the full transcript here Get the Inclusion & Marketing newsletter

NOW PLAYING

67. Evite CMO shares how the brand expanded their customer base

0:00 35:31

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

Why Live and Evergreen Models Both Fall Short

Feb 4, 2026 ·18m

EP 100 | Listener Q&A: Real Answers to Your Email Marketing and Copywriting Questions

Jun 11, 2025 ·21m

EP 99 | 5 Simple Ways to Add More Personality to Your Emails

Jun 4, 2025 ·9m

EP 98 | 4 Lies Online Business Owners Believe About Storytelling in Marketing

May 28, 2025 ·14m

EP 97 | Ditch Boring PDFs! Try These 2 High-Value Lead Magnets Instead

May 21, 2025 ·11m

EP 96 | Frustrated with Email Marketing? 8 Signs That Something Is Off

May 14, 2025 ·7m

Similar Podcasts

The Data Engineering Show The Firebolt Data Bros The Data Engineering Show is a podcast for data engineering and BI practitioners to go beyond theory. Learn from the biggest influencers in tech about their practical day-to-day data challenges and solutions in a casual and fun setting.SEASON 1 DATA BROSEldad and Boaz Farkash shared the same stuffed toys growing up as well as a big passion for data. After founding Sisense and building it to become a high-growth analytics unicorn, they moved on to their next venture, Firebolt, a leading high-performance cloud data warehouse.SEASON 2 DATA BROSIn season 2 Eldad adopted a brilliant new little brother, and with their shared love for query processing, the connection was immediate. After excelling in his MS, Computer Science degree, Benjamin Wagner joined Firebolt to lead its query processing team and is a rising star in the data space. For inquiries contact [email protected]: https://www.firebolt.io Copy That Converts - Entrepreneurs, Copywriting, Launch, Email Marketing, Conversion Megan Wisdom | Copywriter, Email Metrics Mentor, Marketing Strategist Are you a female entrepreneur with an online business who’s struggling to grow and nurture your audience? Do you feel like you’re not making enough sales, despite your best efforts? Do you feel confused by all the marketing jargon and just wish you had a bossy business big sister to shoot it to you straight?Hey, friend. I know you didn’t get into business to get bogged down by writing, but let’s face it, the internet is still powered by WORDS. The good news? You can harness the power of those words to connect with your ideal clients and make more sales through the magic of copywriting.In each episode, we’ll dive deep into the world of copywriting and marketing, sharing insights and strategies that will help you craft compelling messages that resonate with your audience. From understanding your ideal customer to mastering the art of storytelling, we’ll cover it all.I’m Megan Wisdom, a firstborn, Enneagram 5 copywriter who loves to help other female entrepreneurs reach their business Wild WinsDay Wild WinsDay Pump the hump with WILD WINSday 🐪💪: Your 3-minute weekly video boost for leadership, sales, marketing, and business breakthroughs to WIN the day! Mindi on the Mic: From Stigma to Connection Mindi Bernice Wikstrom Welcome to Mindi on the Mic, where mental health meets real life, and stigma is left at the door. Join your host, Mindi Bernice—a therapist and advocate for authentic conversations—as she dives into the stories, struggles, and triumphs that shape who we are. Whether it's talking through trauma, exploring relationships, or finding faith-based inspiration, each episode brings honest discussions and practical insights for growth. Expect a blend of interviews, Q&As, and storytelling from people of all walks of life, creating a space to break barriers, share experiences, and connect meaningfully.
URL copied to clipboard!