671: How Outlook Mobile Grew to 100 million MAU with James Colgan

from App Marketing by App Masters · host Steve Young

Today's guest is the Senior Director of Product Management Enterprise for Outlook Mobile. You will hear how he's been able to grow the Outlook app to over 100 million monthly active users. Pay attention to how the team talked to users in their home and how that allowed them to strip out unnecessary features, why they focused on one star reviews and how they changed the on-boarding process to improve user signups. James Colgan currently serves as the Senior Director of Product Management Enterprise for Outlook Mobile.

Episode metadata supplied by the publisher feed · Published Aug 6, 2018

Embed this episode

Attribution link and audio player

NOW PLAYING

671: How Outlook Mobile Grew to 100 million MAU with James Colgan

0:00 40:58

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

No similar podcasts found.

Frequently Asked Questions

How long is this episode of App Marketing by App Masters?

This episode is 40 minutes long.

When was this App Marketing by App Masters episode published?

This episode was published on August 6, 2018.

Can I download this App Marketing by App Masters episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!