68. Pretty design: is it enough?

Is it ok to design something that is beautiful for beauty's sake? Is it ok to design something that is beautiful for beauty's sake? Of course you can create a something that is pretty, on-trend, gorgeous, elegant, aesthetic (…insert your preffered word here). But there should always be a reason why. And it's your job to articulate the why. If you want to provide substance as a designer you need to communicate the 'why' behind all the design choices you make. Let's get into the nuts and bolts of this topic. For full show notes click here. For transcript click here Much love Kris & Don xo - - - - - - https://www.designandprosper.co/theacademy ✨ We open up our doors to our 12-week transformational group learning experience twice a year. It's THE business school for graphic designers! - - - - - - If you want to elevate your design business, and you'd love access to Design & Prosper's complete design business roadmap—jump on the waitlist and you'll be the first notified when doors re open.Looking for FREE resources to help you thrive in business? https://www.designandprosper.co/free - - - - - - Are we friends on instagram yet? 🤗 https://www.instagram.com/designandprosper__