68: Reimagining the Success of Your Podcast with Anna Lundberg

Anna Lundberg is the founder of One Step Outside, where she helps people around the world build businesses and create a lifestyle that allows them an unimagined sense of freedom, flexibility and fulfillment. Anna is also the host of the Reimagining Success podcast and the author of Leaving the Corporate 9 to 5: Stories from people who've done it (and how you can too!). Since leaving her corporate job in 2013, Anna's now reimagining what success looks like and she's passionate about inspiring and supporting others to do the same. In this episode, we discuss how quitting her job in the middle of a trip abroad led to what Anna does now, the multiple reasons she decided to start a podcast for her coaching business, how her podcast fits into the "ecosystem" of her business, the different calls-to-actions she uses in her episodes depending on what she's talking about or wanting to promote, some of the biggest mistakes I see podcasters make, how she continues to nurture her audience via her Facebook group, how a podcast can help service your existing clients, the one thing she would do differently if she could launch her show again, whether or not the podcasting space actually is saturated, why she wants podcasters to reevaluate what success means to them in terms of their podcast and their business, and more!   To learn more about Anna Lundberg and the resources mentioned in this episode, visit the show notes.   Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)