680: Ready, Set, Grand Opening! episode artwork

EPISODE · Oct 2, 2025 · 19 MIN

680: Ready, Set, Grand Opening!

from The Business of Boutique Fitness

Y'all, first impressions are everything in the boutique studio business. When you're finally ready to launch your studio, don't underestimate the value of making a big grand opening splash.    The importance of this event—and the endless details—can feel pretty overwhelming. Heather Garrick and Alina Cooper walk you through it all in Episode 680: Ready, Set, Grand Opening!    Dress rehearsal: practice and fine-tune during soft opening 12 weeks out Insiders only: build buzz and community with private events for presale clients FOMO promos: run offers with urgency and scarcity throughout presale and opening Party time: mingle with partners and micro-influencers; provide demos and giveaways Forward momentum: maintain interest with targeted outreach and ongoing offers   Your soft opening and grand opening should be strategic, memorable and well-executed to set up your studio for success. Start planning—and stop panicking—with Episode 680.    Catch you there,   Lise   PS: Join 2,000+ studio owners who've decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party! www.studiogrow.co www.linkedin.com/company/studio-growco/

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