69 - Guerrilla Marketing & Treasure Hunts: How to Use Creative Marketing with Chris Koerner episode artwork

EPISODE · Oct 11, 2024 · 41 MIN

69 - Guerrilla Marketing & Treasure Hunts: How to Use Creative Marketing with Chris Koerner

from Nikonomics - The Economics of Small Business · host Nikolas Hulewsky

🚨MY NEWSLETTER https://nikolas-newsletter-241a64.beehiiv.com/subscribe 🚨Join me, Nik (https://x.com/CoFoundersNik), and my business partner, Chris Koerner (http://tkopod.co/p-x), as we talk about Project Skydrop, a real-world treasure hunt with $27,000 worth of gold hidden and up for grabs. We also dive into how businesses can leverage this concept for creative local marketing. In addition, we discuss a clever AI chatbot designed to dispute late deliveries on Amazon and explore a unique fundraising idea that involves collecting and selling used electronics.Chris's YouTube: http://tkopod.co/p-ytQuestions this Episode Answers:How can treasure hunts be used for local business marketing?What is Project Skydrop and how does it work?How could AI chatbot help dispute late Amazon deliveries?What are creative ways to raise funds using used electronics?__________________________Love it or hate it, I'd love your feedback.Please fill out this brief survey with your opinion or send me an email at [email protected] with your thoughts.__________________________MY NEWSLETTER: https://nikolas-newsletter-241a64.beehiiv.com/subscribeSpotify: https://tinyurl.com/5avyu98yApple: https://tinyurl.com/bdxbr284YouTube: https://tinyurl.com/nikonomicsYT___________________________This week we covered:00:00 Highlights & Introduction01:13 Introducing Project SkyDrop01:21 How Project SkyDrop Works02:05 Discussion on Entry Fees and Rules04:36 Comparing Similar Treasure Hunts06:11 Business Ideas and Fundraising17:09 Perfumatic Update21:12 Hacky Ideas: Let's Grade Them!22:15 Amazon Late Deliveries: A Hidden Opportunity24:12 Automating Consumer Advocacy30:40 Commercial Real Estate: A Deep Dive31:47 Pros and Cons of Self Storage Investments32:07 Sourcing Off-Market Deals40:02 Getting Started in Real Estate

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69 - Guerrilla Marketing & Treasure Hunts: How to Use Creative Marketing with Chris Koerner

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