69. Sarah Davidson, Matcha Maiden // From Corporate To Business To Exiting — What It Means To Actually 'Seize The Yay'

A classic entrepreneur story usually looks like this: side hustle -> quit corporate job -> full-time business owner. But what happens when your 'dream' life and business start shifting into something else? This is the story of Sarah Davidson, the Co-Founder of Matcha Maiden, and her journey to realising that her business was no longer on the right path for her.   5 years into an accidental side-hustle turned international, trailblazing matcha company, she realised that she was no longer doing any parts of the business she loved. Feeling like she was holding the business back from reaching its full potential, these are her steps to exiting from Matcha Maiden and finally, and truly 'Seizing The Yay' — her personal philosophy in finding fulfilment and joy in life.   This is a very different episode of The Make It Happen Show, but one that is a must-listen for every business owner no matter what stage you're at, because finding what truly lights you up is the key to your long-term success. Check it out.   Timestamps: 1:27 - From corporate lawyer to side hustle to running a full-fledged business 4:08 - How Sarah knew when it was time to exit her business 6:40 - What convinced Sarah to consider investors 7:30 - Why the 'winging-it' method has an expiry date and what the next step should be 9:26 - Why stepping back and delegating was easier than expected 10:30 - What has kept Sarah occupied since her exit from Matcha Maiden 11:59 - Signs that you're ready to exit out of a company 13:44 - How uncertainty in business can help strengthen your mindset 16:28 - Proactive steps to take to step away from structure and deadline-driven environment 21:16 - Why running a business isn't always a one size fits all approach 23:59 - The two activities you should all be doing in your life 25:55 - The ultimate scheduling matrix for business owners 29:07 - The best and worst experiences of book-writing for Sarah