69. The One Promotional Element That is FREE...Publicity | Fashion Marketing

Episode 69. In this episode, I discuss publicity:What it isThe purposeCharacteristicsThe components of a press kit--------------------------------------------------------------------------------RESOURCELooking for resources to teach Selling? Look no further.I have the Ultimate Selling Bundle that will help your students learn through activities, role-play, research and presentation.This bundle can be accessed in 2 locations:Teachers Pay TeachersMarketing EdVenture⬇️⬇️⬇️BUNDLE CONTENT:PRESENTATIONSelling Presentation - 45 pages of bright Gen Z colors & graphicsASSIGNMENTS10 activities for all 8 steps (36 pages)Step 1 – 1 Engagement activityStep 2 – 3 Determining Needs and Wants activitiesStep 3 – 1 Showcasing Features and Benefits activityStep 4 – 1 Providing a Solution activityStep 5 – 1 Closing the Sale activityStep 6 – 1 Upselling activitySteps 7 & 8 – 1 Confirmation and Retention activityAll Steps – 1 external activity in which the students engage with actual sales personnelPROJECT"The Art of Selling" project (17 pages)--------------------------------------------------------------------------------If you find this podcast valuable, please subscribe, rate, review and share it with someone who will benefit from the information shared here today.Follow me on Instagram Marketing EdVenture. I'd love to connect.Visit my website for marketing education curriculum,  Marketing EdVenture.