694: Make Yourself Indispensable and Other Brilliant Marketing Strategies | Seth Godin

Did you pre-order Rach's NEW book? Get all your FREEBIES here!In this episode of The Rachel Hollis Podcast, Rachel Hollis interviews marketing guru and prolific author, Seth Godin. Rachel delves into Seth's wisdom on entrepreneurship, strategy, and marketing, sharing insights from his many years of work. With a focus on serving entrepreneurs, small business owners, and freelancers. They also explore ideas around authenticity, the role of AI, and the essential question of how to make oneself indispensable in their field. Find Seth's new book "This Is Strategy" and his many other incredible works, anywhere books are sold! Pre-order your audiobook of ‘What if YOU Are the Answer’ narrated by Rachel on Audible today! You can also pre-order your e-book or hard copy at Amazon, Barnes & Noble (they have signed copies!), Books-A-Millon, Bookshop.org, or wherever books are sold!00:00 Introduction and Exciting Change00:18 Introducing Seth Godin01:23 The Importance of Strategy04:42 Defining Strategy for Entrepreneurs04:52 Freelancers vs. Entrepreneurs08:15 Getting Better Clients13:57 The Myth of Authenticity16:53 Playing the Game17:26 Being Indispensable28:37 Niche Up, Not Down38:09 Reflecting on Past Experiences and New Book Insights38:57 Understanding Superstitions and Following Hunches41:58 The Evolution and Impact of AI47:36 The Value of Detachment and Authenticity in Creative Work01:06:57 The Importance of Quitting and Recommitting with Passion01:10:40 The Power of Good Questions in Business and LifeSign up for Rachel’s weekly email: https://msrachelhollis.com/insider/ Watch the podcast on YouTube: https://www.youtube.com/c/RachelHollisMotivation/videosFollow along on Instagram: https://www.instagram.com/MsRachelHollis/ To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices.  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.