7-18-23 - Deploy Lead Magnets To Get More Prospects

Feature begins at 4:12 (News roundup prior to that)FEATURELead magnets are an inexpensive way to get on the radar of more prospects.  They are popular because they work.There are numerous kinds of lead magnets, or lead generators, including downloadable guides or templates, free trials or samples, and on-demand webinars.Your lead magnets need to be useful and valuable – make them worth the time of your prospects. ----------NEWS ROUNDUP1As small businesses’ access to credit has tightened over the past few months, an alternative source of capital has gained more traction:  the investment dollars of customers.https://www.wsj.com/articles/startups-sell-bonds-raise-money-platforms-dc19a452As fears of a looming recession have begun to recede ever so slightly, owners may be breathing a sigh of relief.https://www.nfib.com/content/press-release/economy/small-businesses-raising-prices-falls-to-lowest-level-since-march-2021/3Americans continue to hold small businesses in high esteem, according to the latest Gallup survey of confidence in institutions.https://sbecouncil.org/2023/07/12/small-business-continues-to-lead-as-most-admired-among-americans/----------This podcast is sponsored by SBS Accounting & Advisors.  Use the promo code FLASH and get 20% off your set up fee!  https://sbsaccountants.com/.👀 Watch on YouTube:  https://www.youtube.com/channel/UCmFHZqDGRbOHXjhpicWuqhg.📧 I would love to hear from you!  Please email me at [email protected].🖥️ Learn how I can help your small business at https://eraynay.com/.----------Email me at [email protected] give me feedback on the podcast.Show web site:  www.smallbizflash.com