EPISODE · Sep 24, 2025 · 9 MIN
#7: Are You Building a Business or a Brand?
from Beyond the Practice™ with Brandi Matthews · host Brandi Matthews
In this episode, Brandi Matthews discusses the difference between building a brand versus building a business. And debunking the notion about creating a perfect image of your brand based only on colors and fonts. And why you should strive to create a values-based personal brand. Why you should think about your business as a baby. [1:55] Building a business versus building a brand. [4:33]What does building a personal brand means to a therapist and why it is very important. [5:27] Your thoughts and opinions matter! Thank you for listening! If you enjoy the information I share in this podcast, please leave feedback. Your reviews encourage me and help others to find this podcast as well. Visit my Facebook Page where I go live from time to time to discuss matters needed in running your private practice! Check me here as well!LinkedIn: linkedin.com/in/brandimorganmatthews/Email: [email protected] link: brandimatthews.consulting/podcast
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In this episode, Brandi Matthews discusses the difference between building a brand versus building a business. And debunking the notion about creating a perfect image of your brand based only on colors and fonts. And why you should strive to create a values-based personal brand. Why you should think about your business as a baby. [1:55] Building a business versus building a brand. [4:33]What does building a personal brand means to a therapist and why it is very important. [5:27] &n...
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#7: Are You Building a Business or a Brand?
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