7 Lessons I Learned On My Way to a Sustainable Business

Just because you know something isn’t the same as experiencing it. As a CEO, you undergo rites of passage as you progress through your business, especially if you want a successful and sustainable one. In this episode, I share some of the lessons I’ve learned the hard way so you can see a little further ahead on your path, mitigate some of these challenges early on, or just have a more realistic view of what you’re up against. On this episode of Promote Yourself to CEO: 3:46 - Lesson one: you cannot do this on your way to sustainable business success. 8:03 - I get angry when I see how too many others fail to implement this lesson. You won’t have a dream business team with this mindset. 16:03 - What will you struggle with when you attain success, and why? The third surprising lesson I learned. 23:16 - Lesson four: the more your business grows, the less and less you’ll find yourself seeking this. 30:55 - The biggest celebrity influencer entrepreneurs make it seem like marketing solves all business problems. Here’s why it isn’t the answer. 33:17 - Lesson six is the best lesson of all. So how do I apply it in my business? 38:33 - We’re idea machines as entrepreneurs. But we need to take more heed of this lesson and beware who we listen to. I explain why. 45:15 - Surprise! I reveal a bonus lesson to wrap the show. Mentioned in 7 Lessons I Learned On My Way to a Sustainable Business The CEO Collective 90 Day CEO Planner Racheal on Instagram and TikTok Rate and review on Apple Podcasts Connect with Me:Instagram: @racheal.cookTikTok: @rachealcookmbaLinkedIn: @rachealcookYouTube: @the_ceo_collectiveWebsite: The CEO CollectiveSubscribe & Review:If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!🎤 Thanks for listening! I'll see you next week!