EPISODE · Mar 20, 2024 · 30 MIN
#7: Unlocking secrets of your website visitors' behavior with Patricia Alix-Villa
from Marketing for Designers with Masha Koyen · host Masha Koyen
Great website design goes beyond the beautiful aesthetic. To convert visitors on your website, you need a deep understanding of psychological principles (a.k.a. how do they behave online, what information are they looking for, how they make decisions, what do they pay attention to, etc). My guest to talk about all that is Patricia Alix-Villa, the owner of Fancy Girl Design Studio. In her role as a brand designer and website designer, Patricia is known for her ability to create visually stunning websites, but her real genius lies in her strategic application of psychological insights to foster engagement and inspire action from site visitors. Patricia and I have worked on multiple projects together and today I get to chat with her on how she leverages the principles of psychology to get website visitors to take action on your website. In this episode you’ll learn: How the psychology of user behavior is relevant to web design and content How your website visitors interact with your messaging How to display information on your core pages What do your prospects look for when visiting your interior design website Tips on effectively guiding your visitor's actions online Connect with Patricia Alix-Villa Instagram Website Tune in for my conversation with Patricia. Don't miss an episode – subscribe and leave us a review if you love it! Need help with your website copy? Connect with Masha Koyen, Messaging Strategist and Copywriter for interior designers: Masha’s Instagram Masha’s Website Book a call with Masha
What this episode covers
Great website design goes beyond the beautiful aesthetic. To convert visitors on your website, you need a deep understanding of psychological principles (a.k.a. how do they behave online, what information are they looking for, how they make decisions, what do they pay attention to, etc). My guest to talk about all that is Patricia Alix-Villa, the owner of Fancy Girl Design Studio. In her role as a brand designer and website designer, Patricia is known for her ability to create visually stunning websites, but her real genius lies in her strategic application of psychological insights to foster engagement and inspire action from site visitors. Patricia and I have worked on multiple projects together and today I get to chat with her on how she leverages the principles of psychology to get website visitors to take action on your website. In this episode you’ll learn: How the psychology of user behavior is relevant to web design and content How your website visitors interact with your messaging How to display information on your core pages What do your prospects look for when visiting your interior design website Tips on effectively guiding your visitor's actions online Connect with Patricia Alix-Villa Instagram Website Tune in for my conversation with Patricia. Don't miss an episode – subscribe and leave us a review if you love it! Need help with your website copy? Connect with Masha Koyen, Messaging Strategist and Copywriter for interior designers: Masha’s Instagram Masha’s Website Book a call with Masha
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#7: Unlocking secrets of your website visitors' behavior with Patricia Alix-Villa
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