7 - What Joe Budden and Joe Rogan Can Teach Us About Podcasting

In the last few months, listeners and podcasters alike have been given a rare glimpse into the business side of big-time podcasters.Between Joe Rogan taking a $100-million dollar licensing deal in his Spotify move to Joe Budden documenting his divorce from the same platform, we're finally starting to learn some concrete methods on how the biggest creators in the game are treating contracts, ads, and expectations. Add on the drama behind 'Call Her Daddy' and the hosts' battle for IP and we have a good look into where podcasters of all levels should place value.In this show, I'm joined by Badr Milligan of The Shortbox Podcast and Al Pete of Mister Peterson's Neighborhood to discuss our takeaways from the listener's perspective as well as what lessons we'll use for our own shows moving forward.Links from the show: Joe Budden's announcement on leaving SpotifyCharlamagne tha God's comments on Joe leavingJoe Budden's followup to the initial announcementBill Burr's comments on Joe Rogan about protecting comics and creatorsCall Her Daddy's battle with Barstool for IPBarstool CEO Erika Nardini explaining why IP is so valuable Where to Find Digital Dispatch & Blythe:  LinkedinYouTubeInstagramPinterestTikTokDigital Dispatch website Digital marketing courses for the logistics industry:  Freight School Playbook Got something to say? Have a topic you'd like to see covered? Or a guest you want to hear on the show? Fill out the tip submission form on the Digital Dispatch website. -----------------------------------------THANK YOU TO OUR SPONSORS!SPI Logistics has been a Day 1 supporter of this podcast which is why we're proud to promote them in every episode. During that time, we've gotten to know the team and their agents to confidently say they are the best home for freight agents in North America for 40 years and counting. Listen to past episodes to hear why.CargoRex is the search engine for the logistics industry—connecting LSPs with the right tools, services, events, and creators to explore, discover, and evolve.Digital Dispatch maximizes and manages your #1 sales tool with a website that establishes trust and builds rock-solid relationships with your leads and customers.