#71 State of RM Q4/2024: Efficient growth, LinkedIn als #1 PR-Tool, Business Influencer

from Der Revenue Marketing Realtalk · host Tim Rath

In unserem regelmäßigen Format „State of Revenue Marketing” sprechen Tim und Matthis einmal im Quartal über aktuelle Trends und Marktentwicklungen im B2B SaaS Space. Eine Carta-Studie verrät, dass sich die Investitionen im SaaS-Markt aktuell bei ca. Milliarden US-Dollar im Quartal liegen. Auch interne YOYABA-Kundendaten zeigen, dass B2B SaaS Companies 2025 wieder wachsen wollen - und zwar profitabel. Außerdem nutzen immer mehr SaaS Unternehmen LinkedIn als Tool, um ihren ICP mit relevanten Informationen zu versorgen. Mehr Trends und Entwicklungen im Pod!

Episode metadata supplied by the publisher feed · Published Jan 22, 2025

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#71 State of RM Q4/2024: Efficient growth, LinkedIn als #1 PR-Tool, Business Influencer

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