#72: Iconic DJ & Music Producer Kaskade on How to Command a Global Audience

From the rise of subscription and streaming services like Spotify and Apple Music, to the surprising return of LPs, to the continuing decline in sales of CDs and digital tracks  — the multi-billion dollar music industry has undergone some massive transformations in the past five years.  In light of all this, one wonders: What will the future of music in the 21st century look like? If there’s one man who has an idea, it’s six-time Grammy-nominated DJ, singer, songwriter, and producer, Kaskade. The stage name of record producer and remixer Ryan Raddon, Kaskade has released nine studio albums since 2008, created remixes for everyone from Lady Gaga to Beyoncé, and performed hundreds of headlining shows a year for a decade running. His latest full-length album, Automatic, amassed over 50 million streams on Spotify in less than a year’s time. Kaskade joins The IVY Podcast to reflect on how he exactly he grew into an iconic music producer, speak to the the future of music industry, and give advice to aspiring musicians looking to captivate audiences around the world — both on and off the Billboard Hot 100 Chart.