72 - [MARKETING] What is 'Vanity' marketing? Are you guilty of doing it? episode artwork

EPISODE · Mar 25, 2019 · 4 MIN

72 - [MARKETING] What is 'Vanity' marketing? Are you guilty of doing it?

from Toolbox Talk · host Jon Dale

Have you ever heard of 'Vanity' marketing? I think that many people are guilty of doing it. I'm sure you haven’t heard about it yet because it's a term I just made up myself. And I like to call it ‘vanity’ because it's just a way of making people look good, having to spend all their money, time, and effort without getting any value from it. And it's sad to see that many people fall into this trap because they think it's the right thing to do and everybody else is doing it. Well don't get me wrong. I know some of you may not agree with me on this but let me explain my stance. And let me define 'Vanity' marketing for you because I know you're already so much intrigued about it.

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72 - [MARKETING] What is 'Vanity' marketing? Are you guilty of doing it?

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