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EPISODE · Jan 2, 2026 · 15 MIN

(#73) Innovation Governance

from Mechanical Engineering Made Simple · host Mason Wilson

Learn how effective innovation governance and customer discovery drive sustainable growth. This episode explains why leadership involvement, clear innovation charters, and strategic steering committees are critical to keeping innovation aligned with long-term business goals. Explore how organizations identify unmet and unspoken customer needs through ethnographic research, contextual inquiry, and early-stage discovery methods. Discover how moving beyond surface-level feedback enables teams to uncover root problems, escape incremental thinking, and design breakthrough solutions that deliver real customer value.

Episode metadata supplied by the publisher feed · Published Jan 2, 2026

What this episode covers

Learn how effective innovation governance and customer discovery drive sustainable growth. This episode explains why leadership involvement, clear innovation charters, and strategic steering committees are critical to keeping innovation aligned with long-term business goals. Explore how organizations identify unmet and unspoken customer needs through ethnographic research, contextual inquiry, and early-stage discovery methods. Discover how moving beyond surface-level feedback enables teams to uncover root problems, escape incremental thinking, and design breakthrough solutions that deliver real customer value.

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(#73) Innovation Governance

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Frequently Asked Questions

How long is this episode of Mechanical Engineering Made Simple?

This episode is 15 minutes long.

When was this Mechanical Engineering Made Simple episode published?

This episode was published on January 2, 2026.

What is this episode about?

Learn how effective innovation governance and customer discovery drive sustainable growth. This episode explains why leadership involvement, clear innovation charters, and strategic steering committees are critical to keeping innovation aligned with...

Can I download this Mechanical Engineering Made Simple episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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