EPISODE · Jun 18, 2025 · 30 MIN
73-Year HVAC Business Goes Digital | Ben Van Balen | Outwork'em Ep. 20
from OutWork'em Podcast · host Top Seer Marketers
Send us Fan MailJoin Ryan Kearney as he interviews Ben Van Balen, owner of Triangle Air Conditioning in Pittsburgh's South Hills! Ben shares how he modernized a 73-year family HVAC business while preserving its legacy values.Key Topics:Transitioning from pencil-and-paper to digital systems without overwhelming veteran staffGrowing revenue from $800K to $2.7M through strategic tech adoptionEducating customers on high-efficiency equipment and $2,600 federal tax creditsSmart business acquisition that added 1,500 customers with 92% retentionWhy learning to say "NO" is crucial for business ownersConnect with Triangle Air Conditioning:Website: triangleairconditioning.comService Areas: South Hills Pittsburgh - Bridgeville, Castle Shannon, Banksville, and surrounding communitiesSpecialties: Same-day emergency service, high-efficiency installations, federal tax credit guidanceReady to modernize your HVAC business? Visit outworkemdigital.com to learn how we help contractors leverage technology for growth! 📈Show NotesAbout Ben Van BalenOwner of Triangle Air Conditioning, a 73-year family business serving Pittsburgh's South Hills. Ben took over the company after his father's sudden passing in 2007, originally planning to stay "just two years" but has since tripled revenue through strategic modernization.Key Business TransformationsTechnology Modernization:Moved from pencil-and-paper to iPad-based systemsImplemented flat-rate pricing structureGradual "baby steps" approach to avoid overwhelming 30-year veteran employeesStrategic Growth:Revenue growth: $800K to $2.7M in 5 yearsAcquired smaller HVAC business with 92% customer retentionPersonal customer visits with introduction letters during acquisitionCustomer Education Focus:High-efficiency equipment (25 SEER vs. old 10 SEER)Federal tax credits up to $2,600Utility rebates and manufacturer incentivesROI education on efficiency investmentsService AreaPrimary coverage: South Hills of Pittsburgh including Bridgeville, Castle Shannon, Banksville Road area, and surrounding communities. Same-day service commitment within territory.Rapid Fire HighlightsBest Business Advice: Learn to say "NO"Favorite Book: "Good to Great"Essential Tool: iPads and in-vehicle technologyDaily Routine: 6 AM start, email check, team dock meetingsIndustry Excitement: Inverter technology and environmental efficiencyConnect with Triangle Air ConditioningWebsite: triangleairconditioning.comGoogle Search: "Triangle Air Conditioning Pittsburgh"Service Areas: South Hills Pittsburgh communitiesSpecialties: Emergency service, high-efficiency systems, tax credit assistanceWant to modernize your Home Service business like Ben? Visit outworkemdigital.com
What this episode covers
Send us Fan Mail Join Ryan Kearney as he interviews Ben Van Balen, owner of Triangle Air Conditioning in Pittsburgh's South Hills! Ben shares how he modernized a 73-year family HVAC business while preserving its legacy values. Key Topics: Transitioning from pencil-and-paper to digital systems without overwhelming veteran staffGrowing revenue from $800K to $2.7M through strategic tech adoptionEducating customers on high-efficiency equipment and $2,600 federal tax creditsSmart business acquisit...
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73-Year HVAC Business Goes Digital | Ben Van Balen | Outwork'em Ep. 20
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