735: The Money Nerve: Conquer Money Shame and Make Better Financial Decisions with Bob Wheeler

What this episode covers

Robert Wheeler, Financial Expert & Motivator, Book Author, is the founder of The Money Nerve. Bob helps listeners conquer their money shame and avoid making poor financial decisions by teaching how emotions can dictate our choices. https://www.youtube.com/watch?v=eS27ZLY3AJE In this episode of Marketer of the Day, Wheeler explores techniques to develop a healthy relationship with money, including small, actionable steps for managing finances and addressing emotional blocks. He shares insights from his book The Money Nerve and online resources at themoneynerve.com, highlighting workshops, courses, and practical tools to improve money management, investing, and business finances. Key takeaways include examining personal money history, leveraging fear as a motivator, making incremental progress toward financial goals, and approaching money with curiosity and joy rather than shame. Wheeler also draws parallels between his hobbies—like mountain climbing, kickboxing, and stand-up comedy—and financial growth, emphasizing discipline, risk-taking, and self-responsibility. Quotes “Start by understanding your money history—your childhood experiences shape your choices today, but you can break those patterns.” “Fear is a great motivator. Use it to propel yourself toward conscious financial decisions rather than letting it hold you back.” “Money isn’t just numbers—it’s opportunities to travel, to give, to grow. Your relationship with it can be joyful, if you allow it.” “Be willing to be uncomfortable, be willing not to know, and be willing to ask stupid questions—jump into the arena and have fun.” Resources The Money Nerve: Be the one who changes the financial story for your family Connect with Bob Wheeler on LinkedIn Get a copy of The Money Nerve: Navigating the Emotions of Money by Bob Wheeler

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