#74 - Big Predictions for Cannabis in 2021

In this episode we have some fun and share forecasts and ideas for what we expect to see in 2021 1) Multiple Ways to Win - there will be many different wants for companies and investors to profit in the new year 2) 2021 will be the "Year of Catalysts" - Potential for new states like New York to flip to rec (also RI, CT, NM, VA) - Markets transitioning to adult-use: AZ & NJ - Existing markets having organic growth: MI, FL, IL, PA - Medical markets opening up or issuing lics: GA, TX, MS - Potential for political tailwinds if Dems win both senate seats: SAFE and uplisting 3) Volatility + Exercise Caution - Investors have been spoiled by this bull market - Keep some cash, stay hedged and be prudent - Expect bumps along the way 4) Stay Flexible - things change quickly - investors will need to learn on the fly as the market evolves - your 2020 playbook that succeeded may need to change for 2021 - higher valuations mean investors need to be more selective and smarter 5) The Great Separation Continues - Which markets will continue to outperform and why? - Why will losing markets continue to struggle? 6) The Big 4 is no more - The big 4 MSOs is an antiquated concept - Introduction of Verano creates a big 5 - But in reality there is a big 10 already: AYR, Columbia Care, Ascend Wellness, Jushi & TerrAscend - Investors will have to adapt to these new names which will create opportunity - Where we see value and what we like 7) Scale will be more important  - As capital is readily available and legalization accelerates the game has changed - Shift from pure focus on profitability to having the footprint to be a significant player