#74: The Marketing Reality Shift: AI, Search, Social, and Media at a Crossroads episode artwork

EPISODE · Mar 3, 2025 · 16 MIN

#74: The Marketing Reality Shift: AI, Search, Social, and Media at a Crossroads

from Likely Marketing · host Shivendra Lal

🚨 The digital landscape is shifting—are you ready? In this episode, we break down the major disruptions redefining online search, social media, and media strategies in 2025.🔍 Google’s Identity Crisis: With AI Overviews and Gemini 2.0, is Google cannibalizing its own search traffic? How are brands adapting?📱 The Great Social Media Migration: Gen Z is leaving mainstream platforms. What’s driving this exodus, and where are they going?📰 AI and Traditional Media: Newsrooms are transforming—what does this mean for PR, earned media, and brand storytelling?🤖 Rise of AI Agents: AI-powered assistants are changing how people consume content. How can marketers stay relevant?Tune in for insights on how to future-proof your marketing strategies in an AI-driven world! 🚀(00:00) Intro(00:59) Google’s continuing identity crisis in the age of Generative AI(04:10) The Great Social Media Migration: Why Gen Z is checking out(08:57) AI-backed transformation of traditional media(13:46) Conclusion

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