EPISODE · Mar 26, 2025 · 38 MIN
75: Navigating Sales Chaos- with Liz Heiman
from a BROADcast for Manufacturers
Meet Liz HeimanLiz has been conquering the sales environment since she was 15, hawking lingerie at local flea markets. A self-proclaimed introvert, she recognized that sales success comes not from owning the room but from owning the relationship. Her transformative training programs have powered the success of HP and Coca-Cola. Liz earned her stripes as head of Miller Heiman's struggling Asian-Pacific region. She engineered a turnaround from red ink to black, catapulting annual sales to $1 million within just two years.At the vanguard of B2B sales, Liz specializes in propelling manufacturing companies from uncertainty to profitable and predictable revenue-generating systems.Connect with Liz!Regarding SalesSales SOS PodcastLinkedInFacebookInstagramSpecial Offers: Scale Your Sales with a Sales Operating System: Free DownloadHighlights00:00 Introduction and Career Reflections01:32 Introducing Today's Guest: Liz Heiman02:37 Common Sales Problems in Manufacturing03:26 The Impact of AI and Technology on Sales07:08 Challenges in Sales Management13:13 Chaos in Sales Organizations17:39 Identifying the Chaos in Sales Processes17:54 Managing the Sales Funnel Effectively18:23 Importance of Strategy in Sales20:30 Understanding Sales Math and KPIs25:20 Building Trust and Relationships in Sales27:32 Customer-Centric Sales Approach30:01 Sponsor Message and Show Wrap-UpConnect with the Broads!Connect with Lori on LinkedIn and visit www.keystoneclick.com for your strategic digital marketing needs! Connect with Kris on LinkedIn and visit www.genalpha.com for OEM and aftermarket digital solutions!Connect with Erin on LinkedIn!
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75: Navigating Sales Chaos- with Liz Heiman
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