#75 - Why You Should Fail Fast and Early? 🌞 Sunscreen packaged as condoms 🍆 - Brooke Janousek

🌞 Sunscreen packaged as condoms 🍆, coupled with the words “protect your skin”. It would have been a PR disaster! Find out the story!We will try to cover as much of this as possible:💥 How to get clear on your message💥 Why brand and performance marketing needs to be on the same “team” 💥 Knowing when to try something new and when to stick to the basics💥 Why focusing on the “outcome” is starting to eclipse the traditional marketing “persona”💥 Investing: what it is worth putting £ into for marketing and where you can cut costs💥 Failing fast and using this information to pivotAnd more!Brooke Janousek is a fractional CMO and digital nomad on a journey to intentionally live a joyful life. She is the founder of The Grow CMO, a fractional leadership solution for effective marketing growth that she founded in 2022 after two decades as a leading expert in the marketing industry. You can follow her digital nomad journey along with her “lessons on the road” at Brooke on the Grow.Relevant links: The Grow CMO: https://www.thegrowcmo.co/ Brooke on the Grow: https://brookeonthegrow.com/ LinkedIn: https://www.linkedin.com/in/brookejan...