76. How to Launch a Profitable Podcast with Adam Schaeuble

Welcome back to another episode of Life After Corporate! In today's episode, we are finally giving the answer to a frequently asked question, and that is, "should I launch a podcast?" We all know that success in marketing today is all about content, and in order for you to be discovered, you need to be seen and heard. Whether you're a speaker or writer, what we know for sure is that people need to hear from you in order for them to develop that know, like, and trust factor that gives them the confidence that they need, that you are the person for them, that they can do business with you. And one of the most effective ways you can get out there and become known is by hosting a podcast. But how do you know if podcasting is right for you? Do you have a good idea for a show? And how would you get anyone to listen to it? So get ready to go to podcasting business school today, because my special guest is going to unpack for you the exact formula for creating a podcast that enhances your brand, get your ideal people engaged, and results in more money in your pocket. Today we are speaking with none other than the founder of Podcasting Business School, Adam Schaeuble.    [00:01 - 07:50] Opening Segment I welcome our guest: Adam Schaeuble  Adam talks about how he got into podcasting full time Using podcasting a platform to teach and have more impact Focusing on podcasters launching and monetizing their podcast [07:51 - 24:18] Should I Launch a Podcast? You have to know "the why" of the show How is it going to help other people  How is it going to help you When to start a podcast To expand your business or brand via podcast To build a business or brand through a podcast To serve as an artistic release Other questions:  Who are you going to serve? How are you going to serve? 2 Differentiators We become part of a weekly/daily routine  Podcasting has a 100% deliverability rate  Committing to Podcasting  Podcrastination  Podfade  How to get started with the launch  Focus on ideal listener avatar  SEO of your podcast  Episode style  How to make your show great Find the midpoint of what you're interested in and finding interesting people to talk to  Collaborate with your audience  Be relatable  How to get traction in your podcast Have a plan  Have a scorecard  Let's talk about real numbers  Ways to monetize your podcast   [34:12- 38:50] Closing Segment  Connect with Adam through the links below  Implementation alarm challenge  Follow us on social media and leave a review Final words   Resource Mentioned:    https://www.podcastingbusiness.school/scorecard   Tweetable Quotes: "I come from the fitness space, and accountability is key and what you're held accountable to gets implemented." - Adam Schaeuble Connect with Adam through his website!   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group!  Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com