761: Successful Retention Campaigns with Mirela Cialai

What this episode covers

Today's guest is the Director of Mobile Marketing at Zinio and she shares some of their most successful retention campaigns. You will discover one of their best campaigns for revenue, how they doubled their push notification activations and finally how they recovered from a release that led to negative app store reviews. Mirela Cialai is the Director of Mobile Marketing at Zinio LLC.

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Frequently Asked Questions

How long is this episode of App Marketing by App Masters?

This episode is 35 minutes long.

When was this App Marketing by App Masters episode published?

This episode was published on December 10, 2019.

What is this episode about?

Today's guest is the Director of Mobile Marketing at Zinio and she shares some of their most successful retention campaigns. You will discover one of their best campaigns for revenue, how they doubled their push notification activations and finally...

Can I download this App Marketing by App Masters episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.