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#77: Debunking myths about the brain episode artwork

Mar 15, 2022 24 min

#77: Debunking myths about the brain

from Nudge Hosted by Phill Agnew

There’s a lot of nonsense in marketing. Especially when it comes to the brain. At most conferences, you’ll hear some marketer harping on about “appealing to the left brain” or “targeting the lizard brain”. It’s all bollocks. To debunk these marketing myths and give you everything you need to call bullsh*t, check out this episode with Lisa Feldman Barrett. Sign up to the Nudge Newsletter: www.nudgepodcast.com/mailing-list Lisa's book: https://lisafeldmanbarrett.com/books/seven-and-a-half-lessons-about-the-brain/

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#77: Debunking myths about the brain

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