77 | Kicking Imposter Syndrome To The Curb and Owning Everything That Makes You Great With Erin Breeden

In this week's episode, I spoke with Erin Breeden about “imposter syndrome”, what it is and how it shows itself in different ways.  Her journey took her into a successful career in marketing and public relations. She worked in public relations agencies, as a marketing director and an editor-in-chief of a bridal magazine.  While she loved each industry, Erin couldn’t find the job of her dreams that would use each skill set she had acquired.  She felt really stuck and wondered why she just wasn't happy in any of those roles that she loved and always feeling like an imposter. So she created it for herself, founding her own company, Blue Tide Creative, helping others tell their story and making sure their message matches their mission and get them out in front of their intended audience and most of all to be yourself because YOU ARE AMAZING!In this episode, you will specifically learn how to…Stop hiding who you are - quit saying “why me?” and trying to fit into a mold in your career that is outdated and frankly boring!Have confidence in yourself - learn to be your authentic self and not the person others expect, sit quietly and ask yourself what is it that you REALLY want.Get out of your own way - take the risk, stop believing in obstacles, the things that hold you back because “that's the way it has always been” or because someone said it has to be that way.Helpful link…Self-Talk Exercise More about Erin…Erin founded Blue Tide Creative, a strategic communications firm, in 2015. She has worked at PR agencies, led marketing departments, and was the editor-in-chief of a magazine. Specializing in brand strategy, public relations and content creation, Erin ensures that clients stand out from the crowd by maximizing all communications and marketing investments.How to connect with  Erin…WebsiteTwitterLinkedinInstagramBlue Tide Creative InstagramInterested in working with Erin…In the spirit of saying F*ck You to Imposter Syndrome, Erin is offering a free 30-minute pep talk call for two lucky listeners who sign up for her newsletter by May 31, 2022. Do you want to talk through your feelings about imposter syndrome? Have a question about marketing, public relations, or messaging? Want to say you talked to a mermaid? On June 1st, Erin will each out to the lucky listeners selected and schedule your session with her.  Remember, you're amazing just as you are — don't forget that!I’m Karen Weeks, the CEO & Chief Shine Officer (aka transformation coach) at KDW Coaching, the host of the Shine at Work podcast, award winning culture leader (currently leading the People team at Ordergroove), a speaker and published author. My purpose is to help career-oriented humans get unstuck so they can shine bright in business and in life.  And I know how that feels, I navigated a career from theatre & the arts to HR (with lots of twists and turns there) to expanding my career into coaching as well. I live in NYC with my husband and furry babies! Connect with Me!WebsiteInstagramLinkedInYouTubeWelcome to the Shine at Work Podcast! On this show, your co-hosts Karen and Dan will shine a light on your job search so you can land a role that lets you flex your strengths and progress your career in an environment you actually look forward to working in each day. From creating a stand-out resume, to confidently negotiating your salary, to finding your footing as a new manager, you can expect to hear actionable advice to help you shine your brightest in your role.Karen D. Weeks is the CEO and Chief Career Coach of Shine at Work Coaching. She has over twenty years of HR experience, including as CPO at Ordergroove.Dan Carr is a Shine at Work Career Coach with over a decade of recruiting experience helping high-growth startups expand with top talent.Connect with Us!WebsiteInstagramKaren Weeks on LinkedInDan Carr on LinkedIn