77 THE NEXT LEVEL: Michele Hodges: Building a Referral Based Business

In this episode of THE NEXT LEVEL, Andy and Melissa unpack all of the lessons from Michele Hodges show. Michele shared exactly the steps she goes through when she plans an event, and then she also shared some of the unique aspects of her business - the fact that she has very little social media presence and mainly builds her customer base from referrals.  There's a lot more to catch up on as Andy and Melissa also discuss: The importance of entertainment at an event Michele's sequential process for planning an event A calm demeanor during the frenzy of an event is critical Spending time with a client to make sure their event is reflective of them, and not Michele. Previous Episodes Mentioned: Valerie Romanoff