78: Maximizing Conference ROI: Strategic Moves for ESOMAR Congress (& Beyond)

Heading to a conference and looking to maximize ROI? In this special solo episode, host Jenn Mancusi breaks down the conference strategy playbook that actually works. Learn how to set realistic lead generation goals, work your booth like a pro, and follow up fast to turn conference connections into real business. Whether you're a first-timer or a conference veteran, this episode gives you the tactical framework to make your investment pay off. "Marketing, Demystified" is brought to you by Growgetter, your growth marketing partner. Learn more here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://growgetter.io