780: How Modern Day Ride-Alongs Build Successful Sales Teams, with Antonio Garrido

Antonio Garrido is CEO of Sandler Training in Miami and author of a new book titled, "The 21st-Century Ride-Along: How Sales Leaders Can Develop Their Teams in Real-Time Sales Calls." Listen and learn why ride-alongs are a powerful yet underutilized development tool in the sales leader’s toolkit. We'll get specific on how sales manager's can plan and execute a successful ride-along, why they'll need to allow their reps to fail, and how not to allow themselves to fall victim to The Lone Ranger-Syndrome.