79. Stop Ignoring Women's Health Benefits w/ Brittany George episode artwork

EPISODE · Jun 4, 2026 · 40 MIN

79. Stop Ignoring Women's Health Benefits w/ Brittany George

from The Business of Benefits Podcast · host Hi Hello Labs Network

In this episode, host Chelsea Ryckis sits down with Brittany George( insurance industry veteran, founder of Her Consulting, and author of A Tale of Two Births) to pull back the curtain on maternal healthcare in America. Brittany brings a rare perspective: 17 years in health insurance, time at Fountain Health, and two profoundly different birth experiences that changed everything she thought she knew about the system she worked in.They cover the cascade of interventions most women don't know they're signing up for, why the incentives inside hospitals are misaligned against patients, what fentanyl has to do with labor and delivery, and — critically — what self-funded employers can do RIGHT NOW to support the women on their plans.What You'll Learn- Why 70% of women get an epidural containing fentanyl — and most aren't told- How a C-section can cost a health plan $80,000–$100,000+ vs. $4,000–$7,000 for a vaginal birth- Why doula coverage is the single highest-impact benefit employers can add today- The downstream health risks for dependents born via C-section — and what that means for your plan- How the birth center vs. hospital vs. home birth decision affects both outcomes AND claims- Why women at every stage — postpartum, perimenopausal, infertile — are being underserved by traditional benefits- What "A Tale of Two Births" taught Brittany about asking better questions in any healthcare settingConnect with Chelsea Ryckis:LinkedIn: https://www.linkedin.com/in/chelsearyckisWebsite: https://www.ethosbenefits.comConnect with Brittany George:LinkedIn: https://www.linkedin.com/in/brittanyspaziano/Website: https://ataleoftwobirths.com/Connect with Ethos Benefits:LinkedIn: https://www.linkedin.com/company/ethos-benefitsYouTube: https://www.youtube.com/@ethosbenefitsInstagram: https://www.instagram.com/ethosbenefitsWebsite: https://www.ethosbenefits.comThe Business of Benefits Podcast:Subscribe wherever you listen to podcasts: Apple, Spotify, or your favorite podcast app.Ethos Benefits is a fee-only, fiduciary benefits consulting firm. We don't take commissions. We don't represent carriers. We represent you.—Finished with the content? Claim your CE credit here:https://ideas.ethosbenefits.com/continuing-educationSHRM:Ethos Benefits is recognized by SHRM to offer professional development credits (PDCs) for SHRM-CP® or SHRM-SCP® recertification activities.HRCI:Ethos Benefits is approved to offer HRCI® recertification credits for this program. This program has been approved for 0.5 - 1 HR (General) recertification credit(s) toward aPHR®, PHR®, SPHR®, and GPHR® certification.

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79. Stop Ignoring Women's Health Benefits w/ Brittany George

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