79. Svetlana Jakel, Founder of Illustration Agency Kombinatrotweiss - The Business of Illustration, What Clients Are Looking For In A Commercial Artist, The Trends Of Illustration, And More

This is a special episode because as I wrap up the third season of this podcast, I want to bring another perspective over the business of illustration by interviewing illustration agent Svetlana Jakel. Svetlana has been running illustration agency Kombinatrotweiss since 2002. Kombinatrotweiss offers clients not only classic illustrations but also the handling of complex animation projects. She is always on the lookout for new trends and influences in the industry and uring our conversation Svetlana shared an outsider, still pretty much insider look into the illustration business. By listening to this episode you’ll get tons of insights into finding your style, the qualities that clients look for in every commercial artist, the trends and what's hot in the illustration industry right now, and more. If you want to be prepared for rocking it as a commercial artist during 2023, you need to listen to this episode. See full show notes at martinaflor.com/podcast