793: Hot Take: The “The Ideal Client Avatar” Exercise is Overrated

Are you struggling with converting your audience into paying clients? If so, today’s coaching session may be for you! After all, as business owners, our goal is to increase our bottom line… because Instagram followers and social media ‘likes’ don’t pay our bills! Claudia Woodford is a self-love & empowerment coach for working moms. In our coaching session, we discuss how to convert her audience into paying clients, and I help her with her messaging (using guiding principles that YOU can use to get clear on your brand, too)! Since Claudia has limited time for her business, we want to make sure she puts her time to its best use so that she can eventually reach her goal to quit her nursing job.  Claudia asks great questions about niching down and nailing down her messaging so that she can take her business to the next level, and I know that no matter what industry you're in, you’ll be taking notes while listening to our conversation, so click play NOW! If YOU would like to be featured in a future coaching episode, be sure to join the Goal Digger Insiders Facebook Group at https://www.facebook.com/groups/goaldiggerpodcast/ and maybe we’ll hit “record” together soon! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/coachingclaudia  Thanks to our Goal Digger Sponsors: Your home might be worth more than you think. Find out how much at airbnb.com/host! Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal. Use code GOALDIGGER for 15% off your first Lume purchase at https://www.lumedeodorant.com! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today! Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line